Campus Board Guidelines

The problem

A campus board is a student-run social media account for one school, mostly on QQ and WeChat, China’s two everyday messaging platforms. Students send in posts, often anonymously, and the operator decides what to publish: lost and found, questions, notices, thanks, encouragement and everyday campus life.

Most operators are students who learn the job by doing it. Each board has tended to make up its own rules, and the same hard questions come back again and again. Should an anonymous post that names someone go up? How quickly should a complaint be answered? What happens when the operator graduates? Without shared answers, small mistakes can turn into real problems for students, for the school and for the board itself.

Our approach

Instead of every board starting from zero, the alliance drafted the Campus Board Guidelines (“校园墙使用指南”) together with more than 30 campus boards in Fuzhou. It is written by people who run boards, for people who run boards, and it is improved as new situations come up rather than finished once and filed away.

The aim is not to make every board the same. Each school has its own culture and its own voice. The guidelines set a common floor: a consistent way of handling the routine work, and clear, sensible steps for avoiding the risks that matter most.

How to take part

• Use it: any campus board can ask for the current version through our official QQ or the 福州校园墙联盟 WeChat official account.
• Adapt it: keep your own tone and house rules, and use the guidelines as the baseline underneath them.
• Improve it: if a situation is not covered, or a rule does not work in practice, tell us. Real cases are how the guide gets better.
• Review it: join an online guidelines review session and help decide what changes next.

A board that follows a shared, public standard is easier for students, teachers and parents to trust, and easier for the next operator to take over.

Good rules are written together, and they keep getting better.